Privacy Policy

To the extent this Privacy Policy is inconsistent with the Terms and Conditions, this Privacy Policy prevails.


Purpose of Collecting Personal Data

Toys”R”Us (Malaysia) Sdn. Bhd (“we”) will use your personal data and the personal data of your children (if any) for the following purposes:

  1. Our processing of your application for the Toys”R”Us STAR CARD Loyalty Program (“STAR CARD”), our administration of the STAR CARD Program and provision of related benefits and privileges;

  2. The daily operation of our services;

  3. Handling your enquiries and complaints;

  4. Conducting customer, product and service surveys; and

  5. Making any disclosures required by law and matters directly related thereto.

The type of personal data we may use include but are not limited to your name, postal address, mobile phone number, date of birth, membership number and information relating to the frequency of your patronage, bonus points record and billing, your children’s name(s) and date(s) of birth and any other information which may be necessary for the purposes mentioned above.

Please note that you must provide us your personal data for the above purposes. Otherwise, we may not be able to process your application and/or provide you benefits under the STAR CARD Program.


Direct Marketing

We also intend to use your name, postal address, email address, mobile phone number, date of birth, membership number, bonus points record and transaction information and your children’s name(s) and date(s) of birth for the following direct marketing purposes:

  1. Direct marketing of toy products, infant & pre-school products and in-store activities provided by us and the Toys”R”Us Companies (see list below) and related special offers, promotions, vouchers and coupons provided by us;

  2. Special offers, promotions, vouchers and coupons for travel, dining, entertainment, amusement park, cinema, apparel, food, education, household, transportation, banking and other consumer products and services offered by our business partners.


We will not use your personal data or your children’s personal data for direct marketing without your consent. Marketing and promotional materials will only be sent by us and our agents, not by any other party.


If you DO NOT WANT to receive our latest product and special offers and special offers of our business partners, please untick the box on the application form.


We NEVER transfer your personal data to any other parties outside Toys“R”Us Companies, which are not officially contracted by Toys”R”Us Companies.

We are always conscious and respectful of your privacy and will not transfer the personal data disclosed in the application to any other party other but may provide the personal data to the following parties:

  1. The Toys”R”Us Companies being: Toys (Labuan) Holding Limited and its subsidiaries and affiliates including, but not limited to Toys “R” Us (Asia) Limited, Toys”R”Us (Hong Kong) Limited, Toys”R”Us Holdings (China) Limited, Toys (Labuan) Ltd, Toys”R”Us (Malaysia) Sdn, Bhd. , Toys”R”Us Retailing (China) Limited, Toys”R”Us (Singapore) Pte. Lte. , Toys”R”Us (Taiwan) Trading Limited, Toys Retailing (Thailand) Limited (collectively the ‘Toys”R”Us Companies’);

  2. The third party service providers who may send you promotional materials if necessary. The third party service providers are under a duty of confidentiality to us and are only permitted to use your personal data for the purposes of sending you Toys”R”Us related promotion materials only.

  3. Any person who owes a duty of confidentiality to the Toys”R”Us Companies.


Access and Correction of Personal Data

As a data subject, you may contact us to seek access to or seek to correct personal data which the Toys”R”Us Companies hold about you. Requests for access to and/or correction of personal data held by the Toys”R”Us Companies should be addressed to the Privacy Ambassador:

  • by email: help@toysrus.com.my

  • by mail: Toys”R”Us (Malaysia) Sdn.Bhd – Customer Service Department No.2, Jalan Tanjung Keramat 26/35, Section 26, 40400 Shah Alam, Selangor Darul Ehsan

You can also contact our Customer Service hotline – 03- 5634 3930 (Office hours: Mon-Fri, 9:00am – 6:00pm excluding public holidays and replacement public holidays). Requests for access to and/or correction of personal data are free of charge.


Enquiries Hotline

If you need any assistance with our Privacy Policy, please call our Customer Service hotline on 03- 5634 3930 (Office hours: Mon-Fri, 9:00am – 6:00pm excluding public holidays and replacement public holidays) or email help@toysrus.com.my



Toys”R”Us (Malaysia) Sdn.Bhd